Racism And Racism By Georg Simmel - 1527 Words

Though unjust to believe, humanity has a strong history of sexism and racism. In a society where men dominated culture, the period of the 1960’s used sexism and racism, as wit, to attract American men. Advertising was used to entertain a society embarked in the ideas of sexism and racism, and in a period of revolutionary change in technology, the presentation of these ideas were very common. Two very important themes in humanity, man’s relationship to himself, and man’s relationship to his community, were not taken seriously in this period of time. Relative to sexist and racist advertising, John Berger asserts that women are painted/depicted as owner dependent for the male to gaze at, and that women view such art from the same perspective†¦show more content†¦He conveys, â€Å"A woman’s presence expresses her own attitude to herself, and defines what can and cannot be done to her. Her presence is manifest in her gestures, voice, opinions, express ions, clothes, chosen surroundings, taste - indeed there is nothing she can do which does not contribute to her presence. Presence for a woman is so intrinsic to her person that men tend to think of it as an almost physical emanation, a kind of heart or smell or aura.†(P46) In the advertisement, the black woman presents herself as a happy and poor maid, and she is illustrated saying â€Å"Is’e sure got a job now!† Though she is smiling her presence is portrayed in the state of a content mood, racism is portrayed harshly and evidently, with the grammatical alteration of language. This is used as mockery for the men viewing the advertisement to laugh at the woman, in a sense that she is powerless and would commit to hiding her gestures, voices, or opinions to serve the people she is serving as a maid. Berger asserts, â€Å"A woman must continually watch herself. She is almost continually accompanied by her own image of herself†¦From earliest childhood she has been taught to persuade to survey herself continually. And so she comes to consider the surveryor and the surveryed within her as the two constituent yet always distinct elements of her identity as a woman.†(P47) This idea is relevant to the advertisement because she presents herself with a smileShow MoreRelatedClassical Sociological Paradigms Crash Essay1750 Words   |  7 Pagescollide into each other; a conflict in character, approach, and perception. The opening scene establishes the hypothesis of â€Å"We crash into each other, just so we can feel something.† This was the premise for the movie, as well as an example of Georg Simmel views on society. He believed that â€Å"society cannot exist without a number of individuals interacting with one another.† The film represented that our interactions with each other can be as shocking and life changing as an automobile accident. AllRead MoreSocial, Political And Economic Implications Of Money2132 Words   |   9 Pagespeople. Unfortunately, people of color have been institutionally marginalized from the beginning of American history and what we find in this present time does not reflect the values that have been engrained in us to hypothetically believe. As Georg Simmel says, â€Å"the idea of value is purely psychological† According to the Bureau of Justice Statistics in 2015, 1 in 3 Black men are expected to go to jail at some point in their lifetime compared to 1 in 106 white men being incarcerated at some pointRead MoreGlobalization and It Effects on Cultural Integration: the Case of the Czech Republic.27217 Words   |  109 PagesRepublic. More than 55% of Czechs are of the opinion that a â€Å"refuge camp† should not constructed closer to their residences. (Havlova Radka)[19]. Which all these hinder integration. However, at the same time more than 60% of the respondents are against racism and over 65% of the respondents consider themselves tolerant towards national and ethnic minoriti es â€Å"if they are able to adapt to our life style.† This attitude is also seen even in the state authorities who very strict to immigrants and asylum seekersRead MoreOne Significant Change That Has Occurred in the World Between 1900 and 2005. Explain the Impact This Change Has Made on Our Lives and Why It Is an Important Change.163893 Words   |  656 Pagesand his data supported it. German social scientists, speaking in somewhat more philosophical terms, similarly equated the process of urban growth with the increasing quest for financial profit. Georg Simmel wrote, â€Å"The metropolis has always been the seat of the money economy† (Sennett 1969, 49). Simmel took for granted the growth of the metropolis as a consequence of the growth of the economy. Financial motives determined the lifestyle of urbanites, which was marked by â€Å"punctuality, calculability